Exact Targets (SAAS leader) found that daily, Twitter users are 3X more likely to enhance their brand compared to a Facebook user. Who are Twitter users and why are they so important to your company’s brand? Of the daily, Twitter users: 72% publish blog posts at least once a month 70% comment on others’ blog… [Read More]
Employee Engagement Blog
Is Your Organization on a CD Player While Everyone Else is Using an Ipod?
Thomas reflects on various technologies that have been introduced over the past few years. It is noticeable to him, that Generations X and Y (ages range from 20-47) are among the first adopters. When applying for a job, his daughter will stop the application process if it is job is too cumbersome and time… [Read More]
Hire for Attitude, Train for Skill
HBR, 2/1/11 Companies such as Southwest Airlines, and ING Direct try to avoid hiring people from within their industry. Why? Individuals who have spent a majority of their experience within their industry have years to form bad habits. When hiring flight attendants or baggage handlers, they prefer to hire waitresses, teachers, and service oriented individuals. Of… [Read More]
What to Do When Trust With Your Employees Breaks Down
TLNT, Febuary 28, 011, Hall, Vanessa Trust is a key engagement factor, so how can you begin to rebuild it once it has compromised? 1.) Communicate openly: Discuss any mistakes you have made and how you will move forward in the future. Listen to feedback without being defensive. Trust can be broken within minutes,… [Read More]
A True Hero & Leader Among Us: Geoffrey Canada
TIME, Most Influential People In The Word Geoffrey Canada is the Founder of The Harlem Children’s Project Zone. This organization provides high-quality neighborhood schools and services for disadvantaged children. Originally it served one city block in Harlem and today it helps over 8,000 children and provides guidance to parents. Canada believes that all children can… [Read More]
Kelleher to Keynote for TJX
Bob Kelleher Author, Keynote Speaker, and Founder of The Employee Engagement Group, will deliver his signature keynote, Louder than Words for TJX this fall. The TJX Companies, Inc. operates as an off-price retailer of apparel and home fashions in the United States and internationally. TJX Companies, Inc. operates as an off-price retailer of apparel and… [Read More]
Social Media Marketing Campaign Case Studies
COMMS Corner We can learn from successful on-line marketing campaigns 1.) Five Summer Sizzling Social Media Campaigns-Visa, McDonald’s, Perrier 2.) Ten Can’t Miss Social Media Campaign Videos-Volkswagen, Ben & Jerry’s, Heineken 3.) Six New & Innovative Social Media Campaigns to Learn From-Samsung, Intel & Ford 4.) Nine Successful Social Media Campaigns-Nike, JetBlue 5.) Eight Seven… [Read More]
Harvard Business Review: Why Leaders Play Chicken
HBR Blog Network, 7/26/11, The childhood game of chicken is simple: 2 children run towards each other as fast as they can, until one turns away to avoid colliding into each other. We hope the game ended with our childhood, but adults play this game, whether it is in their professional or personal lives. The… [Read More]
Employee Engagement, A Leading Indicator of Financial Performance
Gallup: Disengaged employees not only erode an organization’s bottom line but Gallup estimates this could cost $300 billion in lost productivity. It has been proven time and time again: engaged employees are more profitable, productive, customer focused, safe and likely to stay with your organization. Gallup has proven: Organizations with engaged employees have 3.9 times… [Read More]
7 Ways to Increase Employee Engagement at Meetings
Stopworkplacedrama.com, August 1, 2011 Ever try your hardest to coordinate an efficient, fun, and meaningful meeting, only to receive disinterested body language, constant phone checking and other obvious signs of disengagement? Below are 5 reasons employee engagement fails during meetings and 7 suggestion to improve engagement. 5 Reasons Employee Engagement Fails During Meetings They feel… [Read More]