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60 Minutes Interview with Co-Founder of Facebook & Staggering Social Media Statistics

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  On Sunday, 12/5, 60 minutes interviewed Mark Zuckerberg, Co-Founder of Facebook.  Interviewer Lesley Stahl primarily covered the company’s culture, the site’s growth and aspirations, privacy concerns, new features of FaceBook’s profile page and the hit movie, The Social Network.  Whether you respect Zuckerman or not, there are staggering statistics that reinforce the importance that social media plays… [Read More]

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Don’t Get Discouraged!

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Although November’s unemployment rate inched up, employees shouldn’t get get discouraged, and firms shouldn’t get comfortable that their employees “have no place to go”.  Third quarter profits for private sector firms were higher than anytime during the past 2 years! Productivity indexes are up.  New Hires were up.  It is easy to get discouraged when reading the… [Read More]

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Report: Many Customer-Service Employees ‘Highly Disengaged’

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The Corporate Leadership Council  just released it’s quarterly engagement trends report measuring employees’ discretionary efforts, intent to stay with their current employer and engagement levels. Results showed: Only 22% of employees plan on staying in their current positions (out of 618,000 global employees). Disenagement levels remain high with 21.6% of employees describing themselves as “highly… [Read More]

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Importance of Branding, HBR Article and Kelleher’s YouTube Video

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In December’s issue of HBR, “The One Thing You Must Get Right When Building A Brand” correlates to our message of the importance of branding, and employee engagement.  While the article focuses on customer engagement, the message resides with employee engagement-the fundamentals are the same.   Brands should capitalize on new media possibilities built on 4… [Read More]

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Harvard Business Journal, How I Did It….Best Buy’s CEO On Learning to Love Social Media

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Brian Dunn, CEO of Best Buy leverages social media (Twitter, Facebook) to interact with employees, customers, and follow industry trends. Social media is a strategic, core strategy to the company. The more people are involved with social media, the greater the need for connectivity to their mobile devices and personal computers. This creates a higher… [Read More]