The 3 C’s of Engagement
Diamond rings are evaluated on the 3 C’s of cut, clarity, and color. I see three Cs of Employee Engagement that all leaders should embrace:
- Communication is the cornerstone of engagement: Recognize the power of a robust communication plan, one built on clarity, consistency, and transparency. With today’s technological advances, we’re dealing with information overload. You now need to tell people a message 13 times before they hear it. So, learn how to leverage the various communication venues available to you (especially social media) and how to tailor communications to reach vastly different generations in the workplace.
. - Customize your engagement: Tailor your communication approaches, rewards and recognition programs, and training and development investments to the unique motivational drivers of each employee. Treat people the way they want to be treated.
. - Create a motivational culture: you can’t motivate employees long term; you must create motivational cultures where employees can flourish. A key engagement driver is showing empathy. You only get the discretionary effort of your employees when they are first convinced that you genuinely care about them as people!
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If you are just paying lip service to employee engagement, everyone knows it. And employee motivation, productivity, and the bottom line will suffer.
www.employeeengagement.com
www.bobkelleher.com
Bob Kelleher is a best-selling author, keynote speaker, and consultant and travels the globe sharing his insights on employee engagement, leadership, and workforce trends. Bob is the author of the best-selling book, LOUDER THAN WORDS: 10 Practical Employee Engagement Steps That Drive Results, CREATIVESHIP, A Novel for Evolving Leaders, EMPLOYEE ENGAGEMENT for Dummies, and I-Engage, Your Personal Engagement Roadmap. (www.BobKelleher.com). Bob is also the founder and CEO of The Employee Engagement Group (www.EmployeeEngagment.com) and a consultant on the subjects of employee engagement, workforce trends, and leadership.
