Tony Hsieh, CEO if Zappos.com was a keynote speaker at SHRM’s Annual Conference in Las Vegas last month. He offered to send a copy of Zappos culture book to anyone who requested a copy. The book reflects thoughts and contributions of the employees about Zappos’ values, culture, and why Zappos is a best in class… [Read More]
News
Women’s Social Media Success Stories-PepsiCo & Indra Nooyi
Indra Nooyi has been the CEO of PepsiCo since 2006. Nooyi helped to craft their core value systems, “Performance with Purpose”. She explains, “All corporations operate with from a license with society..we owe society a duty of care.” To reinforce their values, Nooyi leverages social media to submit grant proposals, aid animal shelters, provide mental… [Read More]
TLNT: Could Your Workplace Survive an Unlimited Vacation Policy?
Haun, Lance, 7/21/11 According to the Wall Street Journal, companies that offer unlimited vacation policies are increasing. Netflix embraced this policy in 2004 with success. Instead of concentrating on how long the employee will be away, the focus is on how the work will get done. Netflix makes it clear that the employee will need to remain… [Read More]
To Monetize Social Media, Humanize It
HBR, Martin, Amy Jo, 7/18/2011 Amy Jo Martin, Founder of Digital Royalty develops social media strategies for clients such as: Hilton and Shaquille O’Neal. Martin discusses the tension that exists between social media advocates and C Level executives. The most common objections she hears from the board room include: Social Media is a Fad How do… [Read More]
Short but Sweet: Twittering Your Way to College or Bank
USA Today, 7/12/11 At the University of Iow, a scholarship to a 2 year MBA program will be awarded to the student who writes the best tweet by July 28th, 2011. Instead of writing a second essay, University of Iowa wants prospective students believes that tweeting encourages students to be direct and improve their social… [Read More]
AMA: A Leadership Lesson from The King’s Speech
AMA, July 7, 2011, Reina, Dennis & Reina, Michelle In the Oscar winning movie, The King’s Speech reinforced numerous, vital leadership lessons for any individual or organization to embrace and promote. Among them, 4 of the most common arguments against seeking help and counsel from others include: Objection: “I am the leader, so I should… [Read More]
Why Employer Branding Matters More Now than Ever
Bob Kelleher, Monster.com Understanding your Employees as Customers Let’s contrast Company X with The Timberland Company — a company known primarily for making and selling boots. I got to know The Timberland Company when conducting research for my book Louder Than Words, 10 Practical Employee Engagement Steps…that Drive Results! Unlike the retail chain Company X,… [Read More]
Twitter From a Business Perspective, Hubspot
EEG (Employee Engagement Group) emphasizes the importance for companies to leverage social media. Below are 5 reasons why your organization should leverage Twitter from a Business perspective: Promote your company brand Stay in touch with your customers Encourage employees who enjoy social media to act as your orgainzations “brand ambassadors” Publicize your on-line offerings such as… [Read More]
Intuit: 6 Ways to Hold Onto Your Top Talent
Richardson, Vanessa, June 9, 2011 The good news? The economy is improving. The bad news? Your employees are looking for new opportunities outside of your organization. Author, CEO & Co-Founder of The Employee Engagement Group, Bob Kelleher offers his guidance based on his 25+ years of experience and from his book, Louder than Words: 10… [Read More]
Bob Kelleher, Delivering Louder Than Words at SHRM’s Mega-Session: Annual Conference
With an estimated audience of 2,000 attendees, Bob Kelleher delivered a powerful and motivating keynote on Employee Engagement. His keynote, Louder than Words is based on his book: Louder than Words: 10 Practical Steps to Employee Engagement. To See Pictures and Read More, Click Here: